It’s time to make your dream a reality. Get started today!

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ENTREPRENEURing is an easy to follow, step-by-step guide to launching your business. In it, I walk you through everything you need to know - from finding your WHY to setting up your team to writing your business and marketing plans and more.

Don’t let another minute go by that you will regret not following your passion. What’s holding you back?



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WHAT IS entrepreneuring school?

Imagine your life as a successful entrepreneur. We want to help you turn your dream into your reality.

Entrepreneuring School is for first-time entrepreneurs and entrepreneurs struggling to launch. 

Our program offers a combination of eLearning and personal coaching in order to customize the material to meet your unique business needs.  

Our first course, Launching Your Business, is designed to show you how to successfully launch your business by applying an easy-to-follow, step-by-step approach. Each lesson contains practical information leading you one step closer to a successful launch. 

We use the term “entrepreneuring” because starting a business is all about taking action. It’s about doing. It’s not about talking, wishing, or hoping. Because as an entrepreneur, it is up to you to make your dreams come true.

Are you ready to take control your destiny and make a difference in the world? Are you ready to become an entrepreneur? Join us and get started today!

Entrepreneuring School addresses the two main factors preventing most first-time entrepreneurs from launching their startups:

  1. Fear of the unknown: You will learn what to do, how to do it, why you should do it and when to do it. Because knowledge is power.

  2. Fear of failure: You will learn how to mitigate risk with a viable business idea, by properly setting up your business and through smart business planning. Because preparation mitigates risk.

Have questions? Ask us! We are here to help.

We want to help you break down barriers. We want you to succeed!

The unknown can be intimidating, so we strive to simplify and clarify the process. And, we want to be with you every step of the way.

As the Chinese philosopher, Lau-tzu said, “The journey of a thousand miles begins with a single step.”

Let’s take the first step together.





WHAT THEY ARE SAYING ABOUT entrepreneuring schooL

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"this course helped me develop the perfect elevator pitch."

Dr. Jeannine Jannot - The Balanced U

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"I love this course! It helped me position my brand to better serve my clients and my personal why."

Susan Keenan - real PAIRenting

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"Phenomenal resource for first time entrepreneurs."

Monte Ammons - Velocity Catalyst



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Imagine the excitement and satisfaction of successfully launching your business! There is nothing more fulfilling than the achievement of founding a company. 

The Launching Your Business course consists of 5 workshops with a total of 15 lessons.

  1. Identifying Your Why

  2. From Side Hustle to Full-time Gig

  3. The Entrepreneurial Mindset

  4. Your BIG Idea

  5. Positioning Your Brand (Elevator Pitch)

  6. Researching Your Market

  7. Identifying Your Niche (Brand Persona)

  8. Building Your Team

  9. Selecting Your Business Name

  10. Setting Up Your Business (Making it Official)

  11. Writing Your Business Plan

  12. Writing Your Marketing Plan

  13. Funding Your Business

  14. It's Time to Launch

  15. Measuring Your Success

The course materials include…

  • Five hours of one-on-one coaching 

  • Personalized worksheets 

  • Written instructions 

  • Video instructions

  • Checklists 

  • Deeper dive videos with more granular instructions about aspects of the course

  • Links to outside resources (some offering discounts)

  • Ask questions about the material 

  • Post comments and connect with other first-time entrepreneurs 

  • FAQs

  • Live Q&As

By the end of this course, if you complete each of the 15 lessons, your business should be launched.

The course material may be easy to understand, but it is not easy to complete. And that’s a good thing. That’s what sets us entrepreneurs apart… we are tenacious. While others talk about starting their own businesses... we launch!

Millions and millions of other people have become successful entrepreneurs. Why not you? Why not now?

Sign up today and let’s get to work on making your dream a reality.




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content for entrepreneurs



about us

This is my declaration of credibility! Oh sure, I can check all the boxes. I have the typical accoutrements expected of a credentialed business leader: MBA, decades at big name brands (including The Coca-Cola Company and Victoria's Secret), author of PERSUADED and ENTREPRENEURing, accomplished team leader and manager of big successful projects. I am a motivated self-starter with a strong desire to learn… blah, blah, blah.

And none of that, or almost none of that, has helped me with entrepreneuring. In fact, I’ve had to unlearn most of the garbage I was taught to make me a good employee. Because I am not an employee. I am an owner.

I learned how to be an entrepreneur by entrepreneuring. Doing and failing. Improving. Failing again. And improving some more. Step by step, inch by inch, I learned the ins and outs of being an entrepreneur. And I’ve loved (almost) every minute of it.

I love entrepreneuring because I am an entrepreneur. It is my calling. And I love helping others find their calling.

Six years ago I launched 39 Consulting, LLC, a strategic brand marketing advisory. About a year later, people started connecting with me to learn how to turn their big ideas into viable businesses. Quite literally, about once a week, I would meet with a bright and impressive person with a bright and impressive idea.

These conversations would go the exact same way. My lunch companion would say, “I have this idea and I want to start my own business, but I don’t know where to begin or what to do.”

I would then ask them the same 10 questions: “What’s your idea?” “Does your idea solve a problem?” “Who wants your solution?” “Are there alternatives to your solution?” “Does your business have a name?” “Do you have a website?” “Have you incorporated?” “Do you have a business plan?” “Do you have a marketing plan?” “Do you have the funding you need to launch?”

The truth is, I never got to the tenth question. In fact, I rarely got past the website question.

So, I would then walk these intelligent, ambitious people through my step by step process to launch their businesses. They would take copious notes and then go on their merry way. And I would never hear from them again.

Until one day, I had a second lunch with a gentleman that I had met with a few years prior. We went through the exact same conversation that we had the first time. He was really motivated to launch his business but had gotten overwhelmed and lost focus sometime after his first attempt.

That’s when it hit me: people don’t want me to explain what to do, they want me to help them do it... step by step. Together.

That is when I began working on the Launching Your Business course and that is exactly what it is designed to do: inform, encourage and support. I want to keep you on track. And, ultimately, I want you to successfully launch your startup.

Not just because this is my calling, but because I want you to find your calling.

Welcome to entrepreneuring school. Let’s get started.


If you are a first time entrepreneur, this is a perfect place to start.

ENTREPRENEURing is an easy to follow, step-by-step guide to launching your business. In it, I walk you through everything you need to know - from finding your WHY to setting up your team to writing your business and marketing plans and more.

Don’t let another minute go by that you will regret not following your passion. What’s holding you back?



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Welcome to Entrepreneuring.

Let's Get Started.

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